Marketing should always start with a serious marketing plan, which allows you to assess your products or services potential in the market, and develop the right strategies to meet the potential. A brilliant marketing plan that is not executed is worth less than an average marketing plan that is researched and implemented effectively. Read more

One of the most amazing things on this planet is how generous people are. There are literally millions of people who, every day, give their time, money and services to do nothing more than helping others. These are the people who support, manage and do the good deeds of non-profit organizations. Read more

We’ve all heard the quote “It’s not what you know, but who you know” and in terms of business and connecting the dots to make deals and moves that will place you on top, there couldn’t be a more true statement. Networking is incredibly important to master if you have plans to compete in any certain market segment. That being said, what are some of the best ways of networking and where might one go to meet the influential people that can turn our business exploits into a full blown success story? The following are a few tips we can focus on when trying to make our networking efforts really matter. Read more